Thursday, March 22, 2007
Let’s stand on our own feet – not other women’s shoulders
By Lucy Kellaway
Published: February 25 2007, FT
Two weeks ago a middle-aged brunette called Janet Hanson was interviewed on the CBS evening news by Katie Couric, the middle-aged, blonde newscaster.
The item was all about women helping each other to be more successful and its focus was a network founded eight years ago by Ms Hanson called 85 Broads. The name is a laboured pun on the HQ address of Goldman Sachs where she used to work, and initially the network consisted of her “gal pals” from there. Now it is much broader and includes 16,000 women of the “most exceptional women on the planet” who are “going to be the greatest leaders the world has ever seen”. They are going to be this by networking, which, says Ms Hanson is all about learning how to “stand on each other’s shoulders”.
Over a pot of tea, Ms Hanson told Ms Couric her own story: how depression and then breast cancer had spurred her on to help other women. The camera kept flitting to Ms Couric, nodding empathetically. “So, this isn't just about careers, it's about how to cope with – life?” she volunteered, misting up, thus giving a whopping, prime-time plug for Ms Hanson and her network. Yes, its founder whispered, voice hoarse with gratitude.
Back on the 85 Broads website, it's payback time, and now Ms Couric is riding on Ms Hanson's shoulders. “Katie Couric ROCKS! . . . ” writes Ms Hanson in her blog. “She's an incredibly warm and beautiful woman . . . she deserves the unanimous support of smart women all over the world.” She notes that Ms Couric had been getting some stick for bad ratings on her new evening slot and urged all members: “IF EVERYONE TIVO'S THE CBS EVENING NEWS WE CAN MAKE KATIE NUMBER ONE!”.
The image of these women on each other's shoulders makes me want to tell them to get down at once, before they do someone an injury. Why does Katie deserve the unanimous support of all smart women? Surely she deserves to present the CBS evening news only if she is good at doing that, and if viewers like watching her. Otherwise someone else should be asked to do it instead.
And why is Ms Hanson allowed on national television if she cannot say anything more sensible than: “Women cannot succeed unless they leverage each other's massive intellectual firepower”?
The trouble is that the merest mention of women's networks seems to turn intelligent women into politically correct, acquiescent fools.
This is because the very idea of these networks is so contradictory. Do they exist to give women opportunities not allowed to men? To do so is discrimination, and there are (rightly) laws against that. But if the networks don't help you get jobs then why would you want to join one? I have been to quite a few women's networking events and can tell you that they are both dull and tense.
The prevailing impression is similar to ante-natal classes, though without the promise of a baby at the end of it. There is the same supportive we're-in-this-together atmosphere that is made less supportive both by being compulsory and by the competition that lurks not far beneath the surface. Successful professional women want to compete with other successful women. There is nothing wrong with that. There is something wrong with pretending they don't.
I had a long chat with a friend last week who is a member of a senior women's professional network. She described it as a witches' coven, where the air was filled with bonhomie laced with spite. At the crack of dawn the next day she sent me a panicky e-mail begging me not to quote her – fearing that her fellow networkers might do something truly nasty to her in the girls' toilets.
Perhaps it is the tension, this fear of offending the sisterhood, that makes women say such daft things about these networks. Visit the website of WACL – an exclusive club of 140 of the most senior women in advertising and communications in London. On its website is a little box that allows you to select the background colour on the website – pink? apple green? – presumably so that it can match your handbag.
“WACL puts you in touch with wise and sassy women who are as happy to share their experiences as their lip gloss,” says Sarah Gold, MD of an ad agency.
Not only is the word “sassy” loathsome, but sharing lip gloss is not a good idea as it spreads germs. And as for sharing experience, I fancy that can be overrated, too.
Yet it is this sharing of experience that is the stated benefit of most female network clubs. Endlessly women are expected to want to hear the career histories of successful women, and to learn from them. “Attending events like this are terrific opportunities to learn and grow personally and professionally,” goes a testimonial on the 85 Broads website.
But I've listened to many women's experiences at formal events and I've never grown an inch in any direction. They are worth hearing if told in a funny and interesting way, which they generally aren't. The female role models who do these things all the time have recounted their stories so often that any truth or freshness is long gone.
Yet such is the appetite to hear women's experience that even I sometimes get asked to speak at these events. I usually tell them the truth: that my gender has been a great blessing to me in my career. Being born female was the single smartest thing I ever did. They don't seem to agree, but as they are supportive women they smile politely and scurry off home afterwards.
Published: February 25 2007, FT
Two weeks ago a middle-aged brunette called Janet Hanson was interviewed on the CBS evening news by Katie Couric, the middle-aged, blonde newscaster.
The item was all about women helping each other to be more successful and its focus was a network founded eight years ago by Ms Hanson called 85 Broads. The name is a laboured pun on the HQ address of Goldman Sachs where she used to work, and initially the network consisted of her “gal pals” from there. Now it is much broader and includes 16,000 women of the “most exceptional women on the planet” who are “going to be the greatest leaders the world has ever seen”. They are going to be this by networking, which, says Ms Hanson is all about learning how to “stand on each other’s shoulders”.
Over a pot of tea, Ms Hanson told Ms Couric her own story: how depression and then breast cancer had spurred her on to help other women. The camera kept flitting to Ms Couric, nodding empathetically. “So, this isn't just about careers, it's about how to cope with – life?” she volunteered, misting up, thus giving a whopping, prime-time plug for Ms Hanson and her network. Yes, its founder whispered, voice hoarse with gratitude.
Back on the 85 Broads website, it's payback time, and now Ms Couric is riding on Ms Hanson's shoulders. “Katie Couric ROCKS! . . . ” writes Ms Hanson in her blog. “She's an incredibly warm and beautiful woman . . . she deserves the unanimous support of smart women all over the world.” She notes that Ms Couric had been getting some stick for bad ratings on her new evening slot and urged all members: “IF EVERYONE TIVO'S THE CBS EVENING NEWS WE CAN MAKE KATIE NUMBER ONE!”.
The image of these women on each other's shoulders makes me want to tell them to get down at once, before they do someone an injury. Why does Katie deserve the unanimous support of all smart women? Surely she deserves to present the CBS evening news only if she is good at doing that, and if viewers like watching her. Otherwise someone else should be asked to do it instead.
And why is Ms Hanson allowed on national television if she cannot say anything more sensible than: “Women cannot succeed unless they leverage each other's massive intellectual firepower”?
The trouble is that the merest mention of women's networks seems to turn intelligent women into politically correct, acquiescent fools.
This is because the very idea of these networks is so contradictory. Do they exist to give women opportunities not allowed to men? To do so is discrimination, and there are (rightly) laws against that. But if the networks don't help you get jobs then why would you want to join one? I have been to quite a few women's networking events and can tell you that they are both dull and tense.
The prevailing impression is similar to ante-natal classes, though without the promise of a baby at the end of it. There is the same supportive we're-in-this-together atmosphere that is made less supportive both by being compulsory and by the competition that lurks not far beneath the surface. Successful professional women want to compete with other successful women. There is nothing wrong with that. There is something wrong with pretending they don't.
I had a long chat with a friend last week who is a member of a senior women's professional network. She described it as a witches' coven, where the air was filled with bonhomie laced with spite. At the crack of dawn the next day she sent me a panicky e-mail begging me not to quote her – fearing that her fellow networkers might do something truly nasty to her in the girls' toilets.
Perhaps it is the tension, this fear of offending the sisterhood, that makes women say such daft things about these networks. Visit the website of WACL – an exclusive club of 140 of the most senior women in advertising and communications in London. On its website is a little box that allows you to select the background colour on the website – pink? apple green? – presumably so that it can match your handbag.
“WACL puts you in touch with wise and sassy women who are as happy to share their experiences as their lip gloss,” says Sarah Gold, MD of an ad agency.
Not only is the word “sassy” loathsome, but sharing lip gloss is not a good idea as it spreads germs. And as for sharing experience, I fancy that can be overrated, too.
Yet it is this sharing of experience that is the stated benefit of most female network clubs. Endlessly women are expected to want to hear the career histories of successful women, and to learn from them. “Attending events like this are terrific opportunities to learn and grow personally and professionally,” goes a testimonial on the 85 Broads website.
But I've listened to many women's experiences at formal events and I've never grown an inch in any direction. They are worth hearing if told in a funny and interesting way, which they generally aren't. The female role models who do these things all the time have recounted their stories so often that any truth or freshness is long gone.
Yet such is the appetite to hear women's experience that even I sometimes get asked to speak at these events. I usually tell them the truth: that my gender has been a great blessing to me in my career. Being born female was the single smartest thing I ever did. They don't seem to agree, but as they are supportive women they smile politely and scurry off home afterwards.